Are you being tasked with the planning of the 2018 start-of-year strategic summit, which is of utmost importance but is proving to be a struggle to slot it into your list of priorities with so much else going on. Well, you are in luck! Let us take this stress out of your hands and into ours. We also know that sometimes the biggest struggle is to making sure colleagues are enthused and eager. Here are out top tips for ways of encouraging employee engagement:
Speakers
Building hype prior to an event is absolutely essential to create an anticipation of what is to come. This will get people talking about the conference, which will also encourage attendance. In order to get people talking, there needs to be a talking point. Having impressive and well renowned speakers is a key driver in generating the pre-event buzz, as well as on-the-day attendance. We will be able to source speakers from all industry sectors and ensure they deliver a talk that comes in line with exactly the message you are trying to convey.
Workshops
It is so important to ensure that the delegates leave the conference with a clear understanding of the message that has been conveyed. Whilst a lot of this will be generated from the content of the presentations, it is also a popular option to add workshops in to the agenda. This breaks up the day a little and allows delegates to explore different areas of interest in greater depth. By having more intimate groups, guests are given the opportunity to develop their understanding of the subject better. There are so many different workshop concepts to choose from including a more interactive and inclusive approach which not only with impact on the energy in the room, but is more likely to leave a more positive and long lasting impression. We can help with planning the logistics of these breakout sessions, as well as assisting with the development of workshop concepts and content.
Branding
These start of year conferences should leave delegates feeling inspired, motivated and excited by the year ahead. Delegates should feel like they share the company’s visions and values, and that they are united by the ultimate strategy and goal. Small touches can really help with reinforcing the companies brand including production elements i.e. building an impressive stage set with logos as well as using the company colours within the lighting. Other ideas such as branded coffee cups, stationary and lanyards will impact on the delegates experience and make them feel more involved in the company, helping to reiterate the company’s unity.
